| Date | 21/04/2010 - 10:00 to 17:00 |
| Trainers |
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| Members Price | £100.00+VAT |
| Non Members Price | £160.00+VAT |
| Location | ITC Training Room |
| Click here to download a Booking Form |
Course Outcome: By the end of the course, participants will be able to:
- Develop their knowledge of Web 2.0 Blogs, Wikis, podcasts and RSS
- Produce an online strategy for their organisation, projects and marketing campaigns
- Select and implement online systems that will best meet their needs
- Attract a wider and diverse audience using online resources
- Develop and maintain lasting relationships with their audience
- Ensure their practices are more cost effective and efficient |
| Target Audience: This course is also aimed at those seeking to develop their understanding and confidence in using online resources to engage in new audiences. Those working in marketing and audience development will have the opportunity to look at how they can integrate online resources into their marketing plan and campaigns. |
| Approach: The course facilitator will take a hands-on approach. Participants will have the opportunity to try out techniques in implementing and using online systems. Although it is not essential, participants are encouraged to bring a laptop with them. |